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SEO







Search Engine Optimization (SEO)
How do you optimize your web site? Which techniques to use and which not to use. Does your website show up in the top search results in the major search engines such as Google, Yahoo, and MSN?  Gaining top placements for targeted and popular keywords are crucial if you are looking to gain more traffic and sales to your website.

Search Engine Optimization Process:
Setting up a proper and successful search engine marketing campaign involves a lot of work, know-how and the latest search engine knowledge.  The details below contain all the necessary steps and best practices of search engine optimization. Because we want our clients to achieve not only top rankings, but also clicks and more importantly sales, we have included a free website evaluation to boost your website conversion once the visitor arrives on your site.  For example, if your website receives 100 clicks and 1 order, this means your conversion rate is 1%.  Now let’s say your website generates 100 clicks but 5 orders.  As you can see, this would make a significant impact on your overall sales from the same amount of traffic.  Therefore, we will analyze your website and implement proven internet marketing elements (from marketing tests) to boost your website’s conversion and sales.  Thus our package includes:

Initial Search Engine Optimization Set-Up:

Situational analysis and detailed evaluation of your business goals and objectives

FREE Website evaluation analysis to boost sales conversion

Research to use the most popular and targeted keyword terms for your business to maximize your website traffic and sales

 

Optimization of your website using the latest search engine algorithms to rank well with all major search engines

Visible keyword content optimization

Submissions of your web pages to all major search engines (as well as major international search engines).

Dynamic site optimization (if applicable)

Google sitemap creation

Installation of a sophisticated website tracking program on all web pages to measure your website’s performance in the major search engines and website partners

Estimated time to complete project: 1 month





Inquire within for more details and pricing






How to learn SEO?

There is a way you can learn how to do SEO yourself.

Read the SEOBOOK!!! All our employees have read it, and it is good. The book explains SEO and it's many related concepts very well, so that it is easy for you to understand.

 

We recommend that you get yourself a basic understanding of what SEO is all about.

SEO BOOK - very good reading to understand SEO and other related marketing concepts

 

SEO TALK...

Keywords and Keyphrases
Which Keywords and Keyphrases are the right ones for your web site? Some Keywords are more competitive than others. Some Keywords you can easily get ranked on, but what if nobody searches on the keywords that you rank on?

Ranking
What are the highest weighted factors in the search engines ranking formula?

Web Copy
How do you make your web copy search engine friendly?

SEO Links & Literature



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